Before getting into the nitty gritty of website hosting, I’d like to briefly go over the difference between a website host and a domain name. I get this question quite often so here is my chance to clear the air. A domain name is the name, or URL, of your website. It goes in the form of www.domainname.com or .org, .net, etc. To compare it to real world examples, this is simply the address of your home. Hosting refers to your actual home where you can store information. You will house your files and website in your hosting and point people to view your site by sharing your address, or domain name (web address, domain name, URL – these are all the same thing).
Now that we have a better understanding of what exactly hosting does as opposed to a domain name, let’s talk hosting!
What’s So Important About Hosting?
As mentioned above, hosting refers to “your house” which stores all your files and data needed to view your website. Just like a home, you want to make sure you have the right security. You wouldn’t want to leave your front door open all the time would you? There are multiple areas you can set up security to ensure that your home is protected as best as possible. When developing a website, you need to ensure that certain code is placed throughout the site that will act as a security wall. You will also want to ensure that security is configured in your hosting settings to act as another security wall. You don’t want to set security so tight that the functionality of your website is obscured, but you want to make it extremely hard for someone to pursue hacking your website (or breaking into your home).
Hosting Is All Set Up, Now What?
When hosting is all set up, your website and hosting setup will need to be maintained. If your site contains forms, collects user information, or sells products, you have more risk of someone injecting unwanted code and/or data. This is where you would want someone keeping an eye on things weekly and checking the security logs to see if anything suspicious is going on. The most common reports seen on security logs include individuals trying to guess the admin or log in URL of your website, then when they find it, proceeding to guess or hack the login to your site.
This kind of activity can be prevented by creating a custom login URL. For example, if you use WordPress, everyone knows that yourdomainname.com/wp-admin is the default URL for logging into your site. The first thing you should do is change wp-admin to a custom name which makes it harder for hackers to get into your website. This is just one of many things to keep an eye on once your site has been hosted and live.
Local Hosting Support Team
Have you ever tried to get in touch with your hosting company and had to go through loops and turns before getting ahold of someone? When finally getting in touch with a real human being, is it sometimes difficult to communicate due to the lack of a personal connection? I have heard it all and have experienced this in the past.
I highly recommend having your site hosted and supported locally. Not only can you physically visit the facility for a personal connection, but you can call knowing that someone local will be on the other side of the phone for any kind of issues you are having. Not only would you have that local connection, but you can also have your local hosting team keep an eye on your website to ensure everything is in order on a weekly basis.
Hosting In A Nutshell
A website host refers to the “house” in which your files, data, and other important information are stored in order to view your website and keep it secured. Just like setting up optimal security on your home to keep the bad guys away, hosting setup is no different. It’s good to have a technically savvy pair of eyes maintaining your site and hosting configurations, and it’s even better when that pair of eyes is local. Partner up with the “nerds” at your local web hosting company. We promise we don’t bite, unless it’s a malicious intruder!
If you are interested in learning more about how this topic can help your business, please contact our agency on our contact page or call us at 1-888-964-4991. We publish a new article once or twice per month so make sure to follow us on social media and allow for push notifications if you want to stay in the loop with our agency and digital marketing.
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About the Author
Self taught web developer who has proven to excel in a variety of areas. He started his career with Future Design Group as a web developer and has strong input in the operations of social media marketing. Esteban is constantly studying and researching digital marketing trends to keep up to date, and he always has a theory/educated prediction on the future of digital marketing.